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Frito-Lay's TrueNorth(R) Brand Shines the Spotlight on Inspirational 'True North' Stories
PLANO, Texas, July 13 /PRNewswire/ -- Inspired by the belief that everyone has a singular passion in life, TrueNorth, PepsiCo's Frito-Lay division's popular line of 100% natural nut snacks, is recognizing real people who have pursued their life's passions or their "true north," as part of the brand's "TrueNorth Story of the Month&quo…
http://www.fritolay.com/news/frito-lay-s-truenorth-r-brand-shines-the-spotlight-on-inspirational-true-north-storiesDoritos Breaks New Ground in Fusing Music and Technology by Putting Blink-182, Big Boi Concerts in the Palms of Fans' Hands
PLANO, Texas, July 6 /PRNewswire/ -- Continuing its track record as one of the world's most cutting-edge brands, Doritos tortilla chips today announced that fans nationwide can buy specially marked bags of Doritos Late Night chips as their "ticket" to a virtual concert of 3-D performances by multi-platinum selling rock band blink-182 and …
http://www.fritolay.com/news/doritos-breaks-new-ground-in-fusing-music-and-technology-by-putting-blink-182-big-boi-concerts-in-the-palms-of-fans-handsFrito-Lay Asks Women to 'Inspire Us' With Real Life Stories
PLANO, Texas, July 1 /PRNewswire-FirstCall/ -- Since launching this spring, Frito-Lay's "Only in a Women's World" multimedia campaign has humorously addressed those "that's so true moments" which women relate to by chronicling the adventures of four animated friends - Anna, Cheryl, Nikki and Maya. Now Frito-Lay is asking women t…
http://www.fritolay.com/news/frito-lay-asks-women-to-inspire-us-with-real-life-storiesFrito-Lay(R) and Jack Link's(R) Team Up to Launch New Line of Meat Snacks
PLANO, Texas and MINONG, Wis., June 11 /PRNewswire-FirstCall/ -- PepsiCo's Frito-Lay North America division and Jack Link's today announced they have entered into an agreement in which Frito-Lay will sell and distribute a new line of meat snacks under the MATADOR by Jack Link's brand, aimed at young adults with action-driven lifestyles. "The J…
http://www.fritolay.com/news/frito-lay-r-and-jack-link-s-r-team-up-to-launch-new-line-of-meat-snacksFrito-Lay North America and the Oberto Sausage Company Agree to End Partnership
PLANO, Texas and SEATTLE, May 27 /PRNewswire-FirstCall/ -- Frito-Lay North America and the Oberto Sausage Co. have agreed to end their partnership of the last 10 years for distribution and sales of Oh Boy! Oberto brand meat snack products in the United States and Canada. Under terms of the joint decision, Frito-Lay will sell and distribute "Oh…
http://www.fritolay.com/news/frito-lay-north-america-and-the-oberto-sausage-company-agree-to-end-partnershipCan You Have it All? When it Comes to Snacking Frito-Lay Says Yes!
PLANO, Texas, May 7 /PRNewswire/ -- PepsiCo's Frito-Lay North America business unit is launching a new snack, SmartFood popcorn clusters, which gives women the indulgent flavors they love and also nutrients that they often don't get enough of. A one-ounce serving of SmartFood popcorn clusters has two grams of fat or less, 120 calories or less, 5 gr…
http://www.fritolay.com/news/can-you-have-it-all-when-it-comes-to-snacking-frito-lay-says-yes-Open for Business: Frito-Lay's SunChips Brand Hosts Ribbon Cutting of Business Incubator in Greensburg, Kansas
PLANO, Texas, April 30 /PRNewswire/ -- The SunChips brand celebrated a milestone in the rebuilding of the city of Greensburg, Kansas, which was tragically struck by a devastating tornado that destroyed nearly all of the community. The popular multigrain snack brand from Frito-Lay North America, a division of PepsiCo, opened the SunChips Business In…
http://www.fritolay.com/news/open-for-business-frito-lay-s-sunchips-brand-hosts-ribbon-cutting-of-business-incubator-in-greensburg-kansasFrito-Lay's SunChips Brand and National Geographic Join Forces to Launch the 'Green Effect'
PLANO, Texas, April 21 /PRNewswire/ -- Inspired by the belief that small steps can create big change, SunChips, PepsiCo's Frito-Lay division's popular line of multigrain snacks, and National Geographic today announced the launch of the Green Effect, a national initiative that encourages consumers to take their own small steps toward helping the pla…
http://www.fritolay.com/news/frito-lay-s-sunchips-brand-and-national-geographic-join-forces-to-launch-the-green-effect-Frito-Lay's SunChips Brand Changing the Future of Snack Food Packaging
PLANO, Texas, Apr 16, 2009 (BUSINESS WIRE) -- SunChips, Frito-Lay's popular line of multigrain snacks, announced today that in 2010 it will introduce the first fully compostable snack chip bag made from plant-based materials. The change is designed to significantly improve the environmental impact of its packaging. This month, the SunChips bran…
http://www.fritolay.com/news/frito-lay-s-sunchips-brand-changing-the-future-of-snack-food-packagingDoritos And Microsoft Reveal Final Five Consumer-Created Xbox LIVE Arcade Game Concepts
PLANO , TX (August 20, 2007) — The Doritos brand announced today that five finalists have been selected from more than 2,300 submissions to the Doritos “Unlock Xbox” challenge. This first-of-its kind opportunity invited fans in the United States to think of an Xbox LIVE® Arcade game idea that brings to life the bold spirit of …
http://www.fritolay.com/news/doritos-and-microsoft-reveal-final-five-consumer-created-xbox-live-arcade-game-concepts