01/21/2020
Doritos Brings The Chill To Super Bowl LIV In A 'Cool Ranch' Western Showdown Headlined By Lil Nas X, Sam Elliott & Billy Ray Cyrus
PLANO, Texas, Jan. 21, 2020 /PRNewswire/ -- When a snack as iconic as Doritos Cool Ranch gets the Super Bowl advertising treatment for the first time ever, it only makes sense to enlist the help of a few entertainment icons to take the spot to another level of cool. Following years of Super Bowl a
01/16/2020
Cheetos Pops Back Into Super Bowl For First Time In Over A Decade With Commerical Starring MC Hammer
PLANO, Texas, Jan. 16, 2020 /PRNewswire/ -- Cheetos is popping back into the Super Bowl ad scene for the first time in over a decade to debut its biggest innovation in a decade — Cheetos Popcorn — on the world's largest advertising stage. The :30 TVC spotlights the orange and red dust that all Che
01/15/2020
Ruffles And Anthony Davis Collab Reaches New Heights With Launch Of New Flavor, Lime And Jalapeño
PLANO, Texas, Jan. 15, 2020 /PRNewswire/ -- Chip lovers and basketball fans finally get a taste of what's been cooking with Ruffles and six-time NBA All-Star, Anthony Davis' groundbreaking endorsement deal, The Chip Deal. Ruffles, one of the marquee brands from PepsiCo's Frito-Lay d
01/09/2020
Cheetos Pops Into The New Year With Launch Of Cheetos Popcorn In Stores Nationwide
PLANO, Texas, Jan. 9, 2020 /PRNewswire/ -- Snackers everywhere love the delicious cheesy dust that lingers on their fingertips after enjoying a bag of Cheetos. Now, "Cheetle®", as the orange and red dust symbolic of true Cheetos fandom is officially known, is taking over a new snack for
01/08/2020
More Smiles In 2020: Lay's Kicks Off Search For People Creating Joy Across The Country; Unveils Three New Flavors To Smile About
PLANO, Texas, Jan. 8, 2020 /PRNewswire/ -- With the start of a new year, America's favorite potato chip is resolving to create more smiles in 2020 than ever before. Lay's, having recently unveiled its first brand redesign in over a decade, is ready to turn over the power of its bags – found in mor
01/07/2020
Doritos Launches Flamin' Hot Limon And Amped-Up Cool Ranch, Two Remixes Of Fan-Favorite Flavors
PLANO, Texas, Jan. 7, 2020 /PRNewswire/ -- Calling on all fans of Flamin' Hot and Cool Ranch flavors, Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, is taking these fan favorites up a notch. Kicking off the New Year, Doritos is introducing new Flamin' Hot Limon and an enhanc