01/15/2021
Doritos Brings a New Dimension to This Year's Super Bowl Experience with Commercial Starring Jimmy Kimmel, Mindy Kaling and a Mystery Man Only Known as #FlatMatthew
PLANO, Texas, Jan. 15, 2021 /PRNewswire/ -- While Doritos has been a Super Bowl fixture for more than two decades, this year the brand is bringing a whole new dimension to gameday with the highly anticipated return of Doritos 3D Crunch. To mark the occasion, Doritos, one of the flagship brands fro
01/14/2021
Cheetos® Returns to the Super Bowl Stage with Mysterious (or Mischievous?) Campaign Starring Ashton Kutcher
PLANO, Texas, Jan. 14, 2021 /PRNewswire/ -- Cheetos reclaimed its Super Bowl icon status last year and is back this year with the launch of a campaign and Super Bowl commercial featuring serious star power alongside a seriously delicious snack: newly released Cheetos® Crunch Pop Mix. The in-game T
12/21/2020
Doritos Unveils New 3D Crunch, Entering a New Era of Three-Dimensional Snacking
PLANO, Texas, Dec. 21, 2020 /PRNewswire/ -- After years of clamoring on social media, popular petitions, and celebrity endorsements, one of the most sought-after snacks in Frito-Lay history is making a triumphant return — updated for a new generation. Today, Doritos announced Doritos 3D Crunch, an
12/15/2020
Doritos and Twitch Rivals Team Up for the Evolution of Doritos Bowl featuring Call of Duty: Cold War Black Ops & Top Twitch Streamers
PLANO, Texas, Dec. 15, 2020 /PRNewswire/ -- This week, Doritos is bringing streamers back to Verdansk and Call of Duty with the legendary Doritos Bowl, an evolution on the original event that was 2018 Tempest Award winner in the gaming industry. This year's competition will include a first-of-its
12/10/2020
Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack
PLANO, Texas, Dec. 10, 2020 /PRNewswire/ -- Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack (FLVP) to fit the snacking needs of their household via a new
11/17/2020
Frito-Lay Debuts Snack-Themed Holiday Sweaters And More In New Online Shop
PLANO, Texas, Nov. 17, 2020 /PRNewswire/ -- Frito-Lay's rendition of the classic "My Favorite Things" – as sung by actress Anna Kendrick – will return to airwaves this week to mark the official start of holiday season. But as evidenced by Kendrick in the spot filmed last year – it's not