In 1932, C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. After learning the manufacturer was eager to sell his business, he bought the recipe and started making Fritos corn chips in his mother’s kitchen. He sold them from his Model T Ford.
That same year, Herman W. Lay started a snack food delivery company in Nashville. He too bought out the manufacturer to form H.W. Lay & Company, which became one of the largest snack food companies in the Southeast.
In 1961, the two companies merged and Frito-Lay, Inc. was born. Four years later in 1965, Frito-Lay, Inc. merged with Pepsi-Cola to form PepsiCo. Snack lovers everywhere rejoiced.
about Our Past
29 snack brands, 55,000 dedicated Frito-Lay employees and enough potatoes per year to reach to the moon and back. (If they were stacked end to end.) We aren't kidding when we say we go the extra mile to bring you your favorite snacks.
As part of PepsiCo, our mission is to create more smiles with every sip and every bite. How? By embracing Winning with Purpose. That is, winning in the marketplace, accelerating growth and keeping our commitment to the planet and our communities. A clear set of strategies that will make us Faster, Stronger, and Better, define this vision.
What’s more, we believe every consumer should have access to their favorite snack, everywhere. We own the manufacturing process from seed to shelf and actively invest in technology to automate key steps of the process. This helps us be more agile in what we need to make, who we need to make it for, and how we can best deliver it to snack lovers from coast to coast.
about Our Future
Here at Frito-Lay there's always something new going on. Read all about it here.
Frito-Lay Snack Index: Summer 2021
Consumers Have ‘Two Summers in One’ Mentality as Memorial Day Approaches, Frito-Lay U.S. Snack Index Finds Results flip: In 2020, more than 80 percent of Americans were staying home for Memorial Day; this year, 80 percent are gearing up to go out PLANO, Texas, May 20, 2021 – Memorial Day
#StrongerTogether: PepsiCo Commits More Than $1,000,000 to Asian American Community Amid Pandemic Setbacks and Increased Race-Based Attacks
PepsiCo partners with industry and advocacy organizations to uplift Asian-owned businesses and community PURCHASE, NY - MAY 21, 2021 – Recognizing the devastating business and social impact to the Asian American community over the past year, PepsiCo and The PepsiCo Foundation announced a $1,000,0