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Lay's Brand Names Cheesy Garlic Bread Flavored Potato Chips As 'Do Us A Flavor' Contest Winner; Creator Receives $1 Million Or More In Grand Prize Winnings
LOS ANGELES, May 7, 2013 /PRNewswire/ -- Last night, Lay's potato chips, one of the marquee brands from PepsiCo's Frito-Lay division and America's most-loved potato chip brand, announced Cheesy Garlic Bread flavored potato chips as the winner of its "Do Us A Flavor" contest. The dramatic reveal took place at actress and restaurateur Eva Longoria's…
http://www.fritolay.com/news/lay-s-brand-names-cheesy-garlic-bread-flavored-potato-chips-as-do-us-a-flavor-contest-winner-creator-receives-1-million-or-more-in-grand-prize-winningsRuffles Brand Introduces Ruff McThickridge, Star of Ruffles Brand and Ultimate Action Hero
PLANO, Texas, May 6, 2013 /PRNewswire/ -- Ruffles potato chips, one of the flagship brands from PepsiCo's Frito-Lay division, is about to unveil a new cast of characters. Enter Ruff McThickridge and his closest buds, Bo Dato, Mora Crunchy and the Bomb-Defusing Sloth, a group of self-described hotshots sure to make any 1970s action movie h…
http://www.fritolay.com/news/ruffles-brand-introduces-ruff-mcthickridge-star-of-ruffles-brand-and-ultimate-action-heroTostitos Brand Identifies Top 'Party-Ready' Cities Just In Time For Cinco de Mayo
PLANO, Texas, April 29, 2013 /PRNewswire/ -- Cinco de Mayo is just about here, so get ready to party in…the Midwest? According to party-centric research by Tostitos, a leading brand from PepsiCo's Frito-Lay division, residents of Omaha, Neb., St. Louis and Grand Rapids, Mich., are more party-ready for Cinco de Mayo than those of most other U.S. ci…
http://www.fritolay.com/news/tostitos-brand-identifies-top-party-ready-cities-just-in-time-for-cinco-de-mayoPepsiCo and Feed The Children Bring Help and Hope to Buffalo Children in Need
BUFFALO, N.Y., April 24, 2013 /PRNewswire/ -- Today, Feed The Children, PepsiCo and Tops Friendly Markets partnered with The Buffalo Dream Center to distribute two tractor-trailers full of food and essentials to help 800 Buffalo area children and families in need. Families received food and essentials at The Belle Center, 104 Maryland Street in B…
http://www.fritolay.com/news/pepsico-and-feed-the-children-bring-help-and-hope-to-buffalo-children-in-needLay's Brand Issues Last Call For Fans To Vote On Three Finalist Flavors In The Lay's "Do Us A Flavor" Contest; Contestants Vying For $1 Million Or More In Grand Prize Winnings
PLANO, Texas, April 22, 2013 /PRNewswire/ -- Lay's, one of the marquee brands from PepsiCo's Frito-Lay division, today reminded fans that May 4, 2013 is the last day to vote for their favorite finalist flavor in the Lay's "Do Us A Flavor" contest. Since February 12, 2013, consumers have been putting the three finalist flavors – Lay's Cheesy Garli…
http://www.fritolay.com/news/lay-s-brand-issues-last-call-for-fans-to-vote-on-three-finalist-flavors-in-the-lay-s-do-us-a-flavor-contest-contestants-vying-for-1-million-or-more-in-grand-prize-winningsWith Adults Consuming 2.3 Pounds Of Garlic Each Year, Lay's Wavy Brand Delivers New Roasted Garlic & Sea Salt Flavored Potato Chips Just In Time For National Garlic Day
PLANO, Texas, April 15, 2013 /PRNewswire/ -- With the average adult consuming about 2.3 pounds of garlic each year*, the demand for garlic in the U.S. clearly speaks for itself. In fact, Americans regularly turn to the flavorful bulb to add a delicious twist to just about any dish – from appetizers and main courses to desserts and even snacks. And…
http://www.fritolay.com/news/with-adults-consuming-2-3-pounds-of-garlic-each-year-lay-s-wavy-brand-delivers-new-roasted-garlic-sea-salt-flavored-potato-chips-just-in-time-for-national-garlic-dayDoritos® Locos Tacos Tortilla Chips Hit The Chip Aisle
PLANO, Texas, April 8, 2013 /PRNewswire/ -- With fan enthusiasm around the Taco Bell Doritos Locos Taco showing no signs of slowing, the Doritos brand today announced the next phase of its highly successful collaboration with the national restaurant chain - the introduction of Doritos Locos Tacos (DLT) Tortilla Chips. Doritos, one of the …
http://www.fritolay.com/news/doritos-locos-tacos-tortilla-chips-hit-the-chip-aisleSnacking Gets A Spicy Kick With Two New Tapatio-Flavored Frito-Lay Snacks
PLANO, Texas, April 3, 2013 /PRNewswire/ -- With consumers' love of hot sauce showing no signs of slowing, PepsiCo's Frito-Lay division has once-again partnered with one of the most popular hot sauce varieties available – Tapatio – offering consumers two new ways to enjoy the heat: Lay's Tapatio Limon flavored potato chips and Cheetos T…
http://www.fritolay.com/news/snacking-gets-a-spicy-kick-with-two-new-tapatio-flavored-frito-lay-snacksFrito-Lay Hawaii Sales Team Honored as 'Zone of the Year'
PLANO, Texas, March 28, 2013 /PRNewswire/ -- Frito-Lay North America's Hawaii sales team has been honored with this year's Dale Stortz Award for being the 'Zone of the Year' for 2012. The Dale Stortz Award, named for one of Frito-Lay's most respected sales leaders, is awarded annually to the team that demonstrates the most outstanding performance…
http://www.fritolay.com/news/frito-lay-hawaii-sales-team-honored-as-zone-of-the-year-PepsiCo And Feed The Children Bring Help And Hope To Washington, D.C. Children In Need
WASHINGTON, March 26, 2013 /PRNewswire-USNewswire/ -- Today, Feed The Children, PepsiCo and Walmart partnered with Central Union Mission to distribute two tractor-trailers full of food and essentials to help 800 Washington, D.C. area children and families in need. Families received food and essentials on I Street between 17th and 18th Streets NE …
http://www.fritolay.com/news/pepsico-and-feed-the-children-bring-help-and-hope-to-washington-d-c-children-in-need