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Lay's Is On A Mission To Spread Smiles Across America
PLANO, Texas, Feb. 7, 2018 /PRNewswire/ -- Your favorite Lay's potato chip flavors are about to bring a smile to your face for more reasons than one. Lay's – one of the marquee brands from PepsiCo's Frito-Lay division – is on a mission to spread smiles in 2018. The brand is releasing specially designed bags featuring infectious smiles to creat…
http://www.fritolay.com/news/lay-s-is-on-a-mission-to-spread-smiles-across-americaPepsiCo Innovations Doritos Blaze And MTN DEW ICE® Make Advertising History With Joint Ad In Super Bowl LII
PURCHASE, N.Y., Jan. 17, 2018 /PRNewswire/ -- Doritos Blaze and MTN DEW ICE, two new PepsiCo product innovations that recently hit store shelves nationwide, are coming together for a :60 in-game Super Bowl LII advertisement on Feb. 4. The teaser video (watch here), released today, features award-winning actors Morgan Freeman for MTN DEW ICE and P…
http://www.fritolay.com/news/pepsico-innovations-doritos-blaze-and-mtn-dew-ice-make-advertising-history-with-joint-ad-in-super-bowl-liiThink Your Super Bowl Party Is Worthy Of A Super Bowl-Sized Ad To Promote It? Tostitos Can Help!
PLANO, Texas, Jan. 16, 2018 /PRNewswire/ -- What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party, complete with puppies, a talking baby, nostalgia-inducing celeb and more? That's just what Tostitos®, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person th…
http://www.fritolay.com/news/think-your-super-bowl-party-is-worthy-of-a-super-bowl-sized-ad-to-promote-it-tostitos-can-help-Ruffles To Provide Lucky Fans With Exclusive Access To NBA All-Star 2018 In Los Angeles With "Ruffles Baller for a Day" Contest
PLANO, Texas, Jan. 11, 2018 /PRNewswire/ -- Ruffles, the Official Chip of the NBA, is helping fans score "baller status" leading up to NBA All-Star 2018. The potato chip brand today announced that, in addition to becoming the presenting partner of the NBA All-Star Celebrity Game, Ruffles is unveiling the "Ruffles Baller for a Day&…
http://www.fritolay.com/news/ruffles-to-provide-lucky-fans-with-exclusive-access-to-nba-all-star-2018-in-los-angeles-with-ruffles-baller-for-a-day-contestThe Dance Craze of 2018 is... the Curl?! Cheetos Teams Up with Todrick Hall, Vernon Davis and LaDainian Tomlinson to Release New Music Video "Teach Me How to Curl," Rallying Support for USA Curling
PLANO, Texas, Jan. 9, 2018 /PRNewswire/ -- Americans love their sports, but not all sports get the love and attention they deserve. That's why USA Curling and Cheetos, one of the flagship brands from PepsiCo's Frito-Lay division and makers of new, limited-edition Cheetos Winter White Cheddar Curls, are teaming up to dance - and curl - their way i…
http://www.fritolay.com/news/the-dance-craze-of-2018-is-the-curl-cheetos-teams-up-with-todrick-hall-vernon-davis-and-ladainian-tomlinson-to-release-new-music-video-teach-me-how-to-curl-rallying-support-for-usa-curlingNew Doritos Blaze Introduces A Bold New Flavor That Brings The Heat
PLANO, Texas, Jan. 4, 2018 /PRNewswire/ -- With new Doritos Blaze, Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, is firing up the flavor in the snack aisle to kick off the new year. Doritos Blaze features complex flavor and heat that builds as you crunch. Doritos Blaze is only the beginning o…
http://www.fritolay.com/news/new-doritos-blaze-introduces-a-bold-new-flavor-that-brings-the-heatCheetos Popcorn to Premiere at Regal Cinemas Nationwide
PLANO, Texas, Dec. 12, 2017 /PRNewswire/ -- This holiday season, Cheetos, one of the flagship brands from PepsiCo's Frito-Lay division, will be the star of the show at theater concession stands as it brings its famous dangerously cheesy flavor to everyone's favorite movie snack. Cheetos Popcorn, featuring Cheetos-flavored popcorn mixed with Crun…
http://www.fritolay.com/news/cheetos-popcorn-to-premiere-at-regal-cinemas-nationwidePhoenix Families in Need to Receive 32,000 Pounds of Food and Essentials Today from PepsiCo and Feed the Children
PHOENIX, Dec. 8, 2017 /PRNewswire/ -- Eight hundred Phoenix families in need will receive enough food to supplement meals for a week, plus daily essentials, thanks to a partnership between PepsiCo and Feed the Children. The event kicks off at 11 a.m. at Pilgrims Rest, 1401 East Jefferson St., Phoenix. Today's distribution event is part of a larg…
http://www.fritolay.com/news/phoenix-families-in-need-to-receive-32-000-pounds-of-food-and-essentials-today-from-pepsico-and-feed-the-childrenDoritos Takes Its Bold Crunch To A New Dimension With Crunch Nuts And Crunch Mix
PLANO, Texas, Nov. 16, 2017 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay Division, is introducing a bold new offering for fans of Nacho Cheese, Cool Ranch…and peanuts: Doritos Crunch Nuts and Doritos Crunch Mix. Starting now, Doritos fans nationwide looking for a satisfying on-the-go option for their two beloved fla…
http://www.fritolay.com/news/doritos-takes-its-bold-crunch-to-a-new-dimension-with-crunch-nuts-and-crunch-mixTostitos Partners With The Salvation Army And Dak Prescott To Get Fans To 'Chip In' This Holiday Season
PLANO, Texas, Nov. 15, 2017 /PRNewswire-USNewswire/ -- This holiday season Tostitos, one of the flagship brands from PepsiCo's Frito-Lay division, is calling on snackers to not only give thanks as they get together with loved ones, but to also give back, through a partnership with The Salvation Army. Tostitos will ma…
http://www.fritolay.com/news/tostitos-partners-with-the-salvation-army-and-dak-prescott-to-get-fans-to-chip-in-this-holiday-season