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SunChips Brand Brings Home Unique Take On Barbecue With New Sweet & Spicy BBQ Flavored Multigrain Snacks
PLANO, Texas, March 7, 2013 /PRNewswire/ -- Barbecue has long been a popular flavor in foods and snacks, and new twists on it are continually coming to life. Now fans can crunch into a unique spin on barbecue with SunChips Sweet & Spicy BBQ flavored multigrain snacks -- the first barbecue flavor created by the SunChips brand, part of PepsiCo's Fri…
http://www.fritolay.com/news/sunchips-brand-brings-home-unique-take-on-barbecue-with-new-sweet-spicy-bbq-flavored-multigrain-snacksDoritos Brand Makes Bold Return To South By Southwest; Empowers Fans To Choose Up-And-Coming Hip Hop Artist To Open For Headliners LL COOL J, Public Enemy, Ice Cube And Doug E. Fresh
PLANO, Texas, March 6, 2013 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, today announced its return to the South by Southwest (SXSW) Music Conference and Festival in Austin, Tex., complete with its signature vending machine stage, which will now stand at 62-feet tall and have a bigger and bolder presence th…
http://www.fritolay.com/news/doritos-brand-makes-bold-return-to-south-by-southwest-empowers-fans-to-choose-up-and-coming-hip-hop-artist-to-open-for-headliners-ll-cool-j-public-enemy-ice-cube-and-doug-e-freshPepsiCo and Feed The Children Bring Help and Hope to Phoenix Children in Need
PHOENIX, March 6, 2013 /PRNewswire/ -- Today, Feed The Children and PepsiCo partnered with The Society of St. Vincent de Paul to distribute two tractor-trailers full of food and essentials to help 800 Phoenix area children and families in need. Families received food and essentials at The Society of St. Vincent de Paul (420 W. Watkins Rd.) in Pho…
http://www.fritolay.com/news/pepsico-and-feed-the-children-bring-help-and-hope-to-phoenix-children-in-needCheetos Brand Launches New Cheetos Mix-Ups Snack Mix - A Fun, First-of-its Kind Combination Of Unique Cheetos Flavors And Shapes All In One Bag
PLANO, Texas, March 4, 2013 /PRNewswire/ -- Chester Cheetah, the Cheetos brand spokescat, today unveiled the long-anticipated solution to an age-old dilemma that has rocked generations – choosing between puffed or crunchy, tangy or smooth, mellow or hot – with the launch of Cheetos Mix-Ups snack mix. As the first-ever shareable mix of four cheesy …
http://www.fritolay.com/news/cheetos-brand-launches-new-cheetos-mix-ups-snack-mix---a-fun-first-of-its-kind-combination-of-unique-cheetos-flavors-and-shapes-all-in-one-bagRuffles Introduces Beer-Battered Onion Ring Flavored Potato Chips Offering Guys the Ultimate Party Snack
PLANO, Texas, Feb. 26, 2013 /PRNewswire/ -- Starting today, Ruffles, one of the flagship brands from PepsiCo's Frito-Lay division, is bringing guys the awesome flavor and delicious crunch of one of their favorite snack foods — beer-battered onion rings — to a potato chip. With the introduction of Ruffles MAX Beer-Battered Onion Ring flavored potat…
http://www.fritolay.com/news/ruffles-introduces-beer-battered-onion-ring-flavored-potato-chips-offering-guys-the-ultimate-party-snackNew Tostitos Artisan Recipes Grilled Red Pepper And Tomato Salsa Flavored Tortilla Chips Bring Adventure To Snacking
PLANO, Texas, Feb. 21, 2013 /PRNewswire/ -- According to a recent study, the desire for new flavors and food styles is about adventure and experience as much as it is about actual taste[1]. Today's launch of Tostitos Artisan Recipes Grilled Red Pepper and Tomato Salsa flavored tortilla chips highlights that desire. The fifth and latest flavor in t…
http://www.fritolay.com/news/new-tostitos-artisan-recipes-grilled-red-pepper-and-tomato-salsa-flavored-tortilla-chips-bring-adventure-to-snackingLay's Potato Chips, Eva Longoria And Chef Michael Symon To Introduce Three Finalists Vying For $1 Million Or More In Grand Prize Winnings In The Lay's "Do Us A Flavor" Contest
PLANO, Texas, Feb. 12, 2013 /PRNewswire/ -- For the first time in its 75-year history, Lay's potato chips, one of the marquee brands from PepsiCo's Frito-Lay division, today introduced three new consumer-inspired potato chip flavors in stores nationwide. Selected and created as finalists of the brand's Lay's "Do Us A Flavor" contest, Lay's Cheesy…
http://www.fritolay.com/news/lay-s-potato-chips-eva-longoria-and-chef-michael-symon-to-introduce-three-finalists-vying-for-1-million-or-more-in-grand-prize-winnings-in-the-lay-s-do-us-a-flavor-contestChester Cheetah Infiltrates App Universe With "CHEETOS Mobile App of Massive Distraction" Games
PLANO, Texas, Feb. 5, 2013 /PRNewswire/ -- The CHEETOS brand, the most playful snack brand in the world and a leading brand from PepsiCo's Frito-Lay division unleashed its "CHEETOS Mobile App of Massive Distraction" on the App Store. "CHEETOS Mobile App of Massive Distraction" is the brand's first-ever app for iPhone, iPad and iPod touch, deliveri…
http://www.fritolay.com/news/chester-cheetah-infiltrates-app-universe-with-cheetos-mobile-app-of-massive-distraction-gamesCreator Of Doritos "Fashionista Daddy" Super Bowl Ad Wins Grand Prize To Work With Michael Bay On Paramount Pictures' And Hasbro's 'Transformers 4'
PLANO, Texas, Feb. 4, 2013 /PRNewswire/ -- The Doritos brand today announced that its consumer-created commercial "Fashionista Daddy," which aired for the first time nationally during yesterday's Super Bowl XLVII broadcast, has scored its creator, 29-year-old Mark Freiburger of Los Angeles, the career-changing opportunity to work with acclaimed fi…
http://www.fritolay.com/news/creator-of-doritos-fashionista-daddy-super-bowl-ad-wins-grand-prize-to-work-with-michael-bay-on-paramount-pictures-and-hasbro-s-transformers-4-Two Consumer-Created Doritos Ads Crash The Super Bowl Advertising Stage, Now Compete For $1 Million Bonus Prize
PLANO, Texas, Feb. 3, 2013 /PRNewswire/ -- The Doritos brand gave two fans the opportunity to showcase their filmmaking talent on the world's biggest advertising stage when it aired their consumer-created Doritos commercials during tonight's Super Bowl XLVII broadcast. Depending on how the spots rank on the USA TODAY Ad Meter, either fan could win…
http://www.fritolay.com/news/two-consumer-created-doritos-ads-crash-the-super-bowl-advertising-stage-now-compete-for-1-million-bonus-prize