Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Frito-Lay announced a voluntary recall of select 1/2 oz. bags of Smartfood Delight Sea Salt Flavored popcorn more


Now in its ninth year, PepsiCo and Frito-Lay associates will participate in the PepsiCo Day of Caring where more than 1,500 PepsiCo and Frito-Lay associates will participate in a day-long volunteer effort. more


Program Commits $2 Million for Underserved Families in Southern Dallas Community more


Cheetos Teaming with Famed Chef Roy Choi to Bring Signature LA Style to the Flamin’ Hot Cheetos-Inspired Menu more


Out of an abundance of caution, Frito-Lay has voluntarily recalled a very limited number of bags of Ruffles Original and Ruffles Cheddar & Sour Cream flavored potato chips that were distributed in retail stores in northeastern Ohio and Altoona, PA. more


From Smile-Inducing Bags to Operation Smile Partnership to a Pop-Up Experience, New “Smile with Lay’s” Campaign Spotlights the Power of a Smile more


Talking Babies, Puppies and ’90s Icon Alfonso Ribeiro Included in Custom Super Bowl Party Invitations…For All more


Ruffles Announces Partnership with NBA as Presenting Partner of NBA All-Star Celebrity Game more


Creators of New Cheetos Winter White Cheddar Curls Ask America to #DoTheCurl to Show their Love for One of the Country’s Most Underappreciated Sports more


Innovation Brings a New Experience to the Hot and Spicy Food Category, Projected to be Among Most Popular Food Trends in 2018 more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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