Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Actress Cobie Smulders Teams Up with Frito-Lay Variety Packs to Inspire Families to “Dreamvent” Together for $250,000 Grand Prize more


Cheetos + Popcorn = The BEST Thing to Happen to Popcorn Since Butter more


This Women’s Entrepreneurship Day, First Class of Stacy’s Rise Project Scholarship Recipients Receive Mentorship to Help Break through Male-Dominated Field more


Fan Favorite Nacho Cheese and Cool Ranch Flavors are Now on Peanuts; New Offering is Perfect for On-the-Go Snacking more


Each Purchase of New Tostitos Yellow Corn Bite Size Chips Raises Money for The Salvation Army more


Mountain Dew, Doritos and Xbox kick off augmented reality capture-the-flag contests nationwide, awarding hundreds of Xbox One X consoles to eager fans more


Eighth annual event brings more than 1,400 associates contributing an estimated 7,000 volunteer hours to nonprofit organizations throughout the Dallas-Ft. Worth area more


Curling’s Biggest Fan, Pro Football Tight End Vernon Davis, Joins Cheetos to Rally Support for USA Curling Team from America’s Most Enthusiastic Fans more


Thousands of Aspiring Entrepreneurs Submitted Inventions; Now America Decides Who Frito-Lay Variety Packs Will Crown the Winner more


PepsiCo’s Frito-Lay division deploys truck fleet to make doorstop deliveries to 400 recipients unable to leave homes more


This summer, three new flavor-packed dishes were transformed into Lay's newest potato chips, with all vying for a chance to be the next Lay's "Do Us a Flavor" contest champion. more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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