Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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PepsiCo joined Feed the Children, Phoenix Rescue Mission and the Salvation Army today to lend a hand to 800 Phoenix-area families in need, providing them with food and daily essentials. more


Today Grandma’s Cookies®, the brand from PepsiCo’s Frito-Lay division known for homemade memories, unveiled its holiday video celebrating National Cookie Day and Santa Claus granting wishes for unsuspecting mall goers at Mall of America®. more


Fans Can View All Consumer-Created Semifinalist Ads on more


Fan-Favorite Holiday Pretzels are Back with a Festive New Look more


Brand Partners with Facebook Creative Shop to Deliver Engaging Video Format in News Feed more


Celebrity Guest Helps Launch Instagram Account to Highlight Daily Enjoyable Moments more


Finalist Hailey Green from Noblesville, Ind. to take home $1 million grand prize; Lay’s Southern Biscuits and Gravy flavored potato chips to remain on store shelves more


Limited-Time-Only Packs Bring the Treats While Caviar Delivers the Tricks more


Advertising Icon Aspires to Shake Up Political Landscape with a New Kind of Party more


The Cheetos Brand Spokes-cheetah Named Among 2015's Most Iconic Brand Mascots more


PepsiCo joined Feed the Children and The Faith Community of Saint Sabina to lend a hand to 800 Chicago families in need, providing them with food and daily necessities. more


Available for a limited time to consumers who donate online at Doritos brand sponsors Dallas Pride on Sept. 20 to celebrate product launch more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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