Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Party-Goers Can Now Enjoy the Flavorful Tastes of their Favorite Mexican Restaurant with Perfectly Paired Chips and Salsa more


Owen Wilson, Eric Stonestreet, Gym Class Heroes and others come together for the “Tostitos Homecoming Party Bowl” – an unforgettable surprise party for U.S. military veterans benefitting Got Your 6 and the Pat Tillman Foundation more


Volunteers to Contribute Approximately 5,000 Hours to North Texas Non-Profits more


Deadline for Groundbreaking Contest Quickly Approaching; Aspiring Ad Makers Vie for Opportunity to Work With Acclaimed Director Michael Bay more


Thirty-Nine Associates from Frito-Lay, Quaker and Sabra Receive Prestigious Award Honoring Excellence in Supply Chain more


Thirty Lucky Winners Could Find In-Package Prizes Redeemable for Sparkling Diamond Rings more


Cheetos Facebook Fans Select Obama as Their Choice for “Commander in Cheese” Based on Presidential Portraits Made Entirely of Cheetos more


Chester Cheetah Makes In-Game Appearance; Consumers to Unlock Exclusive Tracks through Specially Marked Cheetos Snacks more


Chester Cheetah Asks Americans to Cast Their Vote for their Favorite Presidential Portrait Made Entirely of Cheetos Snacks more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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