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Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.

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3/15/2010

Select Photos to be Featured on Millions of Lay’s Potato Chips Bags and in PEOPLE Magazine more

02/23/2010

First-Ever Dedicated Amateur Gaming Competition Calls on Fans to Train and Test Skills for a Chance to Compete Alongside the Greatest Names in Gaming more

02/07/2010

Top-Voted “Casket,” “House Rules,” “Snack Attack Samurai” and “Underdog” Contending for Top-Three Sweep in USA TODAY Ad Meter In Order to Take Home Big Bucks more

02/04/2010

Online Consumer Votes Determine Who Graces The Cover – Jared Allen, Drew Brees or Reggie Wayne more

01/25/2010

Fan-Selected Favorites to be Developed into Xbox LIVE Arcade Games more

01/14/2010

Dru McCoy and the Barnes Family to Receive VIP Trip to Super Bowl XLIV After Fans Around the Country Voted Them the Winners more

01/05/2010

Fans Nationwide to Determine Which Winning Spots Will Go Head-to-Head with the Pros; Doritos Offers $5 Million to Sweep Top Three Spots of USA Today Super Bowl Ad Meter more

01/04/2010

Halftime production showcases college football legends, U.S. military heroes suiting up together in Iraq for once-in-a-lifetime football experience more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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