Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Brand Partners with Facebook Creative Shop to Deliver Engaging Video Format in News Feed more


Celebrity Guest Helps Launch Instagram Account to Highlight Daily Enjoyable Moments more


Finalist Hailey Green from Noblesville, Ind. to take home $1 million grand prize; Lay’s Southern Biscuits and Gravy flavored potato chips to remain on store shelves more


Limited-Time-Only Packs Bring the Treats While Caviar Delivers the Tricks more


Advertising Icon Aspires to Shake Up Political Landscape with a New Kind of Party more


The Cheetos Brand Spokes-cheetah Named Among 2015's Most Iconic Brand Mascots more


PepsiCo joined Feed the Children and The Faith Community of Saint Sabina to lend a hand to 800 Chicago families in need, providing them with food and daily necessities. more


Available for a limited time to consumers who donate online at Doritos brand sponsors Dallas Pride on Sept. 20 to celebrate product launch more


After 10 Years, Contest Reaches Pinnacle, Inviting Fans Globally to Submit their Own Doritos-loving Ads that Could Air on Super Bowl 50 and Bring Fame and Fortune more


Nonprofits and Corporations Band Together to Help 1600 Families more


Nonprofits and Corporations Band Together to Help 800 Families more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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