Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Canada’s Number One Ruffles Chip Flavor Makes Itself a Permanent Home in the United States more


Fans Can Now Experience “Four Snacks in One” with New Doritos Mix more


Fans globally were all-in – voting consumer-created “Doritos Dogs” best “Crash the Super Bowl” commercial in final installment of decade-long contest more


Following the Big Game, Grandma will share her sweets with Charlotte and Denver more


All-New Spicy Jalapeño Ranch Flavor Heats Up Snack Time Nationwide more


Fans are invited to submit their Star Lineup for the chance to win a grand prize trip to a 2016 NBA Finals game. For every submission, the Ruffles brand will donate $1 to the Thurgood Marshall College Fund more


Four All-New Lay’s Flavors Reflecting Americans’ Changing Palate Compete Against Four American Classics in First-Ever “Flavor Swap” more


PepsiCo joined Feed the Children, Phoenix Rescue Mission and the Salvation Army today to lend a hand to 800 Phoenix-area families in need, providing them with food and daily essentials. more


Today Grandma’s Cookies®, the brand from PepsiCo’s Frito-Lay division known for homemade memories, unveiled its holiday video celebrating National Cookie Day and Santa Claus granting wishes for unsuspecting mall goers at Mall of America®. more


Fans Can View All Consumer-Created Semifinalist Ads on more


Fan-Favorite Holiday Pretzels are Back with a Festive New Look more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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