Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


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Nacho Cheese Superfan James Marsden Guides Team to Victory over Joel McHale’s Cool Ranch Team in Doritos’ “Bold or Boom Challenge” at MTV Fandom Fest more


Three Finalist Flavors to be Formally Revealed July 18 more


Exhibit Celebrates Second Annual Search for the Most Unique Cheetos Shapes, With $150,000 Up for Grabs more


Event Celebrates New Doritos Limited-Edition “HeatWave” Chips that Take Bold Flavor to a Burst of Heat in Just One Bite more


Limited-Edition Packaging Features Replica Tape Deck and Soundtrack – all in a Bag of Doritos more


Three Powerful New “Stacy’s Stands With You” Bag Designs Selected. Additional Donations to Step Up to Support Future Generations of Women. more


Cheetos Spring Fashion Collection Helps Fans Get Family Photos on Fleek more


Limited-Edition Bags Drive Donations to Non-Profit Step Up, Include Snapchat Snapcodes to Enable People to Get Involved more


One week’s worth of supplemental food and other supplies will be distributed to 400 Compton families more

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Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

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