Press Releases

Welcome to the Frito-Lay newsroom. Here you can read our latest press releases, watch videos or explore news coverage about Frito-Lay and your favorite Frito-Lay brands.


Member of the Media?

If you're looking for more information, please fill out the form below.

Please understand that media contacts are listed for the sole purpose of providing assistance to members of the press. We ask that consumers contact our consumer response team.


"Do Us A Flavor” contest launched in Times Square at first-ever Lay’s brand flavor store; Contest winner to be awarded $1 million or one percent of chip flavor’s net sales more


Promotion gives fans chance to win prizes while raising up to $75,000 for the Dollar General Literacy Foundation more


New Applewood Smoked BBQ and Sun-Dried Tomato and Parmesan Flavors Made with 40 Percent Less Fat than Regular Potato Chips more


New Tostitos Artisan Recipes Baked Three Cheese Queso and Toasted Southwestern Spices Flavors Offer Perfect Blend of Premium Ingredients and Adventurous Flavors more


Potato Chips Feature Deepest Ruffles Ridges Ever to Load Up with Bold Real-Food Dips Made with Favorite “Man” Foods and Flavors more


Company Continues Sustainable Fleet Journey with One Million All-Electric Miles Driven and the Introduction of Compressed Natural Gas Vehicles more


Tostitos Partners with Entertaining Guru Courtney Dial-Whitmore to Debut “Tostitos Fiesta 411” more


New Classic BLT Flavored Potato Chips Arrive on Store Shelves During National BLT Sandwich Month more

Corporate graphics for download
Frito-Lay Logo
Download our Frito-Lay Quick Facts Sheet (PDF)

Quick Facts PDF 
Contact Us With Media Related Questions

Media Email
For Investors

Frito-Lay North America is the $15 billion convenient foods business unit of PepsiCo, whose headquarters are located in Purchase, NY. In addition to Frito-Lay, PepsiCo business units include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

More about PepsiCo


The Inside Scoop On The Snacks You Love!

Sign up for exclusive updates on new tastes, fun tips, entertainment and great deals. If you want to up your snack game, SNACK PERKS is for you.