At Frito-Lay, our main goal has always been to deliver growth that’s sustainable in the long term. So, we’re faced with the challenge of growing our business while shrinking our water consumption.
The secret, we discovered, is making water work harder so we could use less of it, thereby reducing our environmental impact on the planet.
Since 1999, we’ve reduced our water use by 40% for each bag of snacks we make. That’s 1.5 billion gallons we’ve saved. And that’s no small drop in the bucket.